Could you add support for .3FR & .FFF please? Or at least .FFF ?
I spoke with our developers, and we're not going to work on this at this time. Hasselblad doesn't embed previews in their RAW formats, so even with direct support for the file format this would still be slow. You can use RAW rendering with Adobe DNG Converter now, but it's still going to be slow. Your best bet is to try converting the files to DNG, which should be much faster. If Hasselblad were to start embedding previews, this would be a totally different story and it would likely make sense for us to start supporting their format.
Please feel free to call or email support if you have any questions.
Thanks - I understand the issue, and yes, it's a bit of a blocker :-(
Sorry to come back again on this, but are you SURE ?
If I open a .3FR file in FastRawViewer, first, it's fast :-) .... and it allows me to switch between the FRV Raw render, and, so they say, an internal JPEG. The colour on the FRV render is way off... but the colour on the JPEG is pretty much (i.e 100% same) as default render in Hasselblad Phocus. I'm pretty sure that FRV does not include Hasselblad calibration code, and in any case, why would they misrepresent things? Other applications also appear to read an embedded JPEG, e.g. PhotoSupreme, Full Frame.
But you, the acknowledge experts at this stuff, can't? Really?
Damn. Great new camera, but REALLY sad I can't use Photomechanic with Hasselblad RAW files.
And just realised that I also can't use my Gnarbox with them either because the software behind the Gearbox is Photomechanic.
Is there REALLY no way to support Hasselblad files? Could there be a workaround in some way by shooting RAW+JPEG on the camera?
I've used a Imacon scanner which produces FFF files. They're also unreadable in Lightroom. I simply changed the suffix to TIF and solved that. That should also work for Photo Mechanic?
Just noticed the comment above about FastRAWViewer. I just tried out the demo - and it is VERY fast, and even the RAW previews of Hasselblad files look acceptable - certainly enough so for file managenent and basic review purposes.. Hard to understand how FastRAWViewer can work so easily with Hasselblad files and Photomechanic cannot. Obviously as a long time PhotoMechanic user I'd rather not have to switch.
Another application that works fine with 3FR files is FullFrame. (a little known app which is a lot more powerful than looks and in some respects gives PhotoMechanic a run for its money)
I am very skeptical about CameraBit's position on this. Seems very "Not Invented Here".
We rely on embedded previews, which most other image formats happily provide.